Yasum Mirza

Yasum Mirza is the Chief Business Officer of Pakistan’s one of the leading technology companies, Access Group. One of his responsibilities as a CBO includes leading the DigitalPass brand, a third-party digital payment ecosystem offering innovative digital solutions.

With over 20 years in the banking and financial technology industry, he holds transferrable knowledge and excels in target-driven environments specifically in the payments, digital financial services, card (issuing/acquiring), digital banking, alternate delivery channels, strategic business planning, strategic alliances and partnerships, lease financing, retail and consumer banking, digital innovations and ecosystems

Amongst his commendations is the pivotal role he played in the establishment of the ORIX Network. He then joined UBL as Business Head to oversee the portfolio of credit cards, loyalty, and acquisition. One of his successful projects was the introduction of new schemes for UBL cardholders. Subsequently, he was entrusted with the responsibility of heading other business segments including network planning and bancassurance.

He was also associated with KPMG Saudi for a short-while, based in the Middle East. He later also headed the credit card portfolio of HBL and initiated various product variants. Yasum is now engaged in enhancing the financial service experiences for the masses in Pakistan by partnering with global leading technology enterprises and customizing solutions best suited for the needs of businesses in Pakistan.

  • Pakistan
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