He spent 19+ years working on multiple FMCG categories with P&G, Henkel and Shan Foods, He gained all round experience in both brand building and business management in Pakistan, the GCC, MENA and the Global markets. Staying true to my passion, He also gained a diploma in Sports Business Management from the Johan Cruyff Institute in 2019.

He also served as an Independent Director on a couple of boards and have devoted significant time to leading a not for profit organization.

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